Lyocell and Hemp:

Conference Hall:

"Hey Melen ,do you think Miss Aidaa will come for this presentation"

"Why are you asking Mark?"

"Coz,you know me right...I'm nervous.If she doesn't like these designs by me ..I don't know what will happen"

"Mark,Miss Aidaa won't say anything about designs .. because she knows all of us..Have you forgotten what she said when we were acquired by Her"

"Every design created by the designers of AIDAA will be made into collections.. no matter how it is..I also know the value we are giving to the creativity..Each designs decorate the designers creativity..You are responsible for the designs and unique ones..ok"

"Ya. ..Its still ringing in my head.She is truly our legend ..She knows us..She knows the choices of the citizens..That's why AIDAA stands out the best and unique in the country"

Hrmm..Hrmm....

The sound made them look the door.. Everyone's eye filled with shock when they see me ..

"Wow,wow,Dr. AIDAA YERDIZ ...wow.As always stunning..Not a bit tried my dear"Ms.Jeren asked. (I am doctor too😊)

"You know me Jeren.."I said.

"How's your trip to Australia..Is the work finished"Jeren asked me.

" Yes,Jeren...What do you think of me!!It's finished..They agreed..If all is ok ,we can see the materials by this year end..Three months to go.We can launch the new year collections using this "I said.

Everyone apart from Jeren,Park and me,All are confused..

"What's going on.!!."everyone exclaimed ..

"A secret.". I said to them.

"Even to the marketing team"asked My brand's marketing manager Mr.Chris.

"Yup!!""Secrets are meant to be always secret"☺️

"Okay.. Lets' begin "I told them..

"Our last autumn collections had blown the people's mind..Everyone urged to buy our collections ..It's totally beyond our imaginations..Thanks to you Miss AIDAA ..You always told the factory to produce 30 percent extra collections..If not we will be stuck now" said Mr.Christopher.

"Its not easy to be the head"I replied.

Christopher continued,"I hope our winter and new year collections to be as successful as our autumn collections"..

"Ms.AIDAA ,this is the reports of our autumn collections.."Chris handed over to me..

Jeren asked," Aidaa let's see our teams new year collections"

"Ya,sure Jeren" I told.

"Melo,you are the first".

I checked everyone's designs and made corrections..and told them how the people want their new year collections..

The meeting took almost two hours to get finished.Its almost 11.00AM.I have to go to the factory...It's important..

"Park..Get the car ready..We are leaving to the factory"I said through my phone and I went to open the door of my office..Suddenly the door opened and Jeren came"What the hell is happening here"she asked.

"WHAT"I EXCALIMED..

"YOU said you are going for Australia for visiting TAKY Company right"she asked

"Ya",I said.

"I know you are visiting them for finding fabrics""but what's happening in the factory...they said they are busy in arranging the arrived materials from Australia..Media people are waiting..I don't understand AIDAA"..she fired me with questions..

"Look Jeren . I'm running out of time.I will tell you shortly"

"My visit to Australia is successful and..."

"And what ...you are killing with the surprise",Jeren said.

"Lyocell and Hemp arrived"...I surprised her.

"WHAT!!!!OH MY GOD ..OH MY GOD...Girl..you are truly the legend"..She Shouted in excitement..

"But wait..you said materials will come by this year end..I thought you are going to use the fabric for next year collections.."Jeren asked.

"You know right... competition Is all over the industry..How do you expect me to be ..If I am not working this much hard,,AIDAA can't withstand"I said.

"But I thought some local Leather you are going to get from Australia",Jeren said.

"If we use same leather ,How are we going to stand till last as A High-end brand"I said.

"But are you sure no one is going to use this fabric..??"asked Jeren..

"There is another surprise!!!"I said Scrolling my mail.

"Ohhhhh..wait..Are you gonna tell me that you got the patent for these two fabrics"..

"Yes.."I showed the patent certificate to Jeren..

"AIDAA ..you are really great"Jeren said.

Jeren is literally flying in the air after hearing this news..For a clothing brand ,finding the rareand newest fabric in the world will only make you stand out in the industry..Public will always love the newest trend ..and their mind will anyway urge them to try the newest trend in the industry...

"Okay,Jeren..I'm off to the factory..ok"

"AIDAA ,good luck",Jeren came and hugged me ..When I looked into her eyes ,a tiny tear drop present over the corner of her eyes..

I left my room ..and set off to the elevator..

"Celine,I'm going to the factory and straight away going to the home..Okay"

"Okay,Mam..I will notify you "Celine said.

I took the elevator and left the company..In the front door,Valet parked my car and Park is also waiting ..."What took you so long,Miss"Park asked me.

"Its Jeren,park"

"Okay Mam.Shall we set off"..

"Ya,we shall!!"I replied.

I usually prefer to drive by myself ...So Park settled in passenger seat..

My brand's factory is located just 15 mins drive away..The factory Manager came and greeted me.

"Good morning Miss AIDAA.."

"Hello Mr.Micheal"

"Mam,yesterday night itself the materials had arrived.. According to your orders ,we arranged everything and we didn't open anything..I told the workers also to do the same."

"Thank you for your hard work and keeping it confidential,Mr.Micheal"I said.

"Mam,we respect you .. Because of you only,the families of these workers are living",Micheal started ..

"You are giving me a hard time , Micheal"

Meanwhile,Park came from parking the car ,"Mr.Micheal press is waiting"

I entered the factory warehouse..And the workers greeted me.

I told some to bring the two separate boxes labeled L and H to the press conference and we left.

In the press conference:

"Good morning and thank you for arriving here .We are very glad to launch the new product of AIDAA ..We are proud to be the first to launch first in the industry..This is going to take the designing brands to the next level..Now our Founder and chairwoman of our AIDAA brand,MISS AIDAA YERDIZ will be addressing you",Park finished .

On seeing me,the media begin to take pictures ..surely I am going to be the headlines..I stepped upon the stage and started..

"Thank you for coming..I very glad to launch the newly invented fabrics in the world...One is Lyocell and next is Hemp..There is an increasing awareness that when we wash clothes made from man-made fibres they release microfibres into waterways via our washing machines. As these microfibres are harmful to other species, the drive to find natural, environmentally sustainable fibres is at an all-time high. One such material is Lyocell. The raw material is cellulose from wood pulp. It is produced under TANKY company from Australia. The fibres are biodegradable and compostable and the production process has a low environmental footprint. Wastewater is recycled, for example, and no toxic chemicals are used. Hemp, of course, is another natural fibre with a low environmental impact. Cork, bamboo and even seaweed to make ethical, vegan clothes made of Hemp."

"And moreover,AIDAA has copyrights for these two fabrics..So no plagiarism allowed.."

"And here you go" I opened and introduced the fabrics to the world.."And I finished my speech and left ...

"Micheal,,I will send the designs and designers..And you can start the productions .. understand"I said..

"Yes Ms.Aidaa"

"Have a good day "

Park and I left the factory..

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